SOCIAL MEDIA MANAGEMENT
If your business isn’t utilising social media, you are missing out on a world of customers you haven’t tapped into yet
Social Media Management
What is 'Social Media Management'?
Channel Management
Launching, maintaining, publishing & engaging.
Content Plan
Bring to life your business plans, products and promotions with carefully planned content
Customer Enagement
Transforming customer engagement from transaction to experience.
Monthly Reporting
We develop bespoke reporting tools to provide you insight and maintain progress towards KPIs
Increase Traffic
The better your social media presence the more traffic you can redirect to your website
Nurture Loyalty
71% of customers that have a positive brand experience on social media are likely to recommend
it's more than sales
It's not all about selling
Too many companies will have you sell, sell, selling on your organic social media channels. This is a huge mistake!
Ask yourself this: would I watch a tv channel that just played Nike adverts all day?
Or… would you watch a workout video that gave you the tools to stay fit for free that was developed by nike?
If your answer to the second question was YES this means you see the value in what NIKE would be doing. IT creates brand affinity and makes you more likely to buy their products in the future because they brought you value in the past.
The perks of social media management
HOW CAN SOCIAL MEDIA BENEFIT MY BUSINESS?
NEW CUSTOMERS
successful social media activity can garner new customers taking them from consideration to purchase
CREATE ADVOCATES
people that follow your business on social media already believe in you and have a desire to stay up to date. As soon as they share a post of yours, they’re an advocate.
INSIGHTS
every customer interaction is a chance to learn about your business and how it’s viewed.
CREATE BUZZ
a successful marketing campaign gets people talking. social media does the same and it’s all in your customers hand!
COMMUNITY
helps you gain a deep understanding of your customers, supports with user-generated content & allows you to interact directly with the customer base authentically.
LOW COST
you don’t have to spend millions of pounds to reach your community when they’re already there.
CHANNELS WE CAN MANAGE FOR YOU
TYPES OF SOCIAL MEDIA
there are 3 types of social media and each play a pivotal role in the success of a business
PAId
This is your campaign based activity that has a clear and defined business goal for each activation.
OWNED
This is where you use your voice to communicate with your audience in an authentic environment.
EARNED
This is the conversation your have created. Whether it's a picture of your product on Instagram or a conversation on Twitter from your customers.